Keep Calm and Carry On was a motivational poster produced by the British government in 1939 in preparation for the Second World War. The poster was intended to raise the morale of the British public, threatened with widely predicted mass air attacks on major cities. It has since been re-issued by a number of private companies, and has been used as the decorative theme for a range of products. This BRAND NEW nice shabby chic wall hook was design with the famous well known encouraging theme "Keep Calm Carry On. Total 6" long and 2.5" wide. Decorative and functional.