Two 1950's grocery store advertising posters. Cardboard construction, double-sided. It's amazing that these two pieces of "ephemera" have survived until now. Apparently salvaged from a local Victoria grocery warehouse. 43" x 63". Printed on both sides. e·phem·er·a noun plural noun: ephemera things that exist or are used or enjoyed for only a short time. items of collectible memorabilia, typically written or printed ones, that were originally expected to have only short-term usefulness or popularity.